After four years, on October 25, 2022, Orgatec, the leading international trade fair for modern working environments, will once again open its doors in Cologne. This year the office furniture manufacturer Nowy Styl and its brand Kusch+Co will present themselves at a joint stand and introduce a total of 28 new products in response to the changing needs of to-day's working world.
During the pandemic the world has undergone some changes and newly defined requirements have contributed to the current development of the office world: networking within the organization, team spirit, work-life balance and an appropriate environment for effective work. These needs were the starting point for the concept of "Reunion", which Nowy Styl and Kusch+Co express at their stand.
– Reunion has a lot of different meanings for us this year – says Karolina Manikowska, Marketing & Workplace Director, Nowy Styl. – It’s about meetings with our clients and contractors, but also it’s the new function of offices: reuniting people, giving them the space for integration, and balance, providing them with the sense of belonging. Finally, it is also one common stand, that unites Nowy Styl and Kusch+Co – our two brands with the complementary offer. Their products will share the same space in the integration zones: café and welcoming area, and also will be exposed separate-ly in their dedicated sections of the stand.
The tour of the Nowy Styl and Kusch+Co stand will give an idea of the new office model as the place, that fulfils the post-pandemic needs. Integration zones will welcome visitors with cosy finishes and natural materials, which are conducive to informal conversations. The very special space will be the agile zone, that can be easily adapted for the current needs of the visitors. This zone will present different solutions on each day of the fair – it is a great reason to come to the stand more, than once.
25.10.2022 (Tuesday), 4:00 PM
Hall 7.1, Stand C-030 E-0311
And now for something special – pop in our booth to meet with Martin Ballendat, the designer of WithME, a chair awarded the German Innovation Award '21 Special. During the presentation, Martin will talk about the design process and the idea behind his latest creation for the Nowy Styl brand. The WithMe designer will also introduce the product itself and answer questions from the audience.
26.10.2022 (Wednesday), 11:00 AM
Hall 7.1, Stand C-030 E-031
Save the date for a meeting with Justus Kolberg, the designer of the V-Care, a chair - the latest product by Kusch+Co, which was awarded the Red Dot Design Award 2022. During the meeting, Justus will talk about his inspirations and engage in a discussion with the visitors.
Orgatec trade fair will take place from October 25-29. We look forward to seeing you in Hall 7.1, at Stand C-030 E-031.
We also invite you to visit our subpage prepared for the fair, where you can find more information about our two brands and the Reunion concept, which will be presented on a joint stand: Nowy Styl and Kusch+Co at Orgatec.